Describe a Person You Know Who Has a Successful Business – IELTS Cue Card

You should say:

• Who this person is
• How you got to know him/her
• Why and how he/she started the business
• What business he/she does
• And explain why you think the business is successful

Sample Answer

Who this person is

Well, I would like to talk about a successful businessman whom I really admire. His name is Sunil Bharti Mittal. He is one of the most respected entrepreneurs in India and is best known as the founder of Bharti Airtel, one of India’s leading telecom companies.

I admire him because he started his journey at a very young age and built a huge business empire through hard work, vision, and determination. He is not only successful but also very humble in the way he speaks and presents himself.

How you got to know him

I got to know about Sunil Bharti Mittal through one of his interviews and podcasts on YouTube. I was watching videos about successful Indian entrepreneurs, and his story really caught my attention.

After that, I read more about his journey and came to know that he started from a very simple background and gradually became one of the most successful businessmen in India. His story inspired me because it shows that success does not come overnight. It requires patience, risk-taking ability, and continuous effort.

Why and how he started the business

As far as I know, Sunil Bharti Mittal belongs to Punjab and started his business journey at a young age. In the beginning, he was involved in a small business related to bicycle parts along with his friends.

Later, he understood that the telecom industry had huge potential in India. At that time, mobile phones were not very common, and the telecom sector was still developing. Starting a business in this field was risky because there was strong competition, limited resources, and many challenges.

However, he had a clear vision. He believed that communication services would become very important in the future. So, he shifted his focus towards telecommunications and slowly started building his company step by step.

What business he does

Sunil Bharti Mittal is mainly involved in the telecommunication business. His company, Bharti Airtel, provides mobile network services, internet services, broadband, digital television, and other communication-related services.

Airtel is one of the most popular telecom brands in India. Millions of people use Airtel services every day for calling, internet, business communication, and entertainment. The company has also expanded its services to different countries, which makes it a strong international brand.

Why you think the business is successful

I think his business is successful for several reasons. First of all, Airtel provides services that people need every day. In today’s world, mobile phones and internet services have become essential, so the demand for telecom services is always high.

Secondly, Airtel has built strong customer trust over many years. The company is known for its good network, fast internet, and wide coverage. Moreover, Sunil Bharti Mittal took smart risks at the right time and focused on long-term growth instead of short-term profit.

Another thing I admire about him is his personality. Even after achieving so much success, he speaks very humbly in interviews. He often talks about discipline, consistency, and smart decision-making.

Overall, I really admire Sunil Bharti Mittal because he built a successful business from scratch through vision, hard work, courage, and determination.

IELTS Part 3 Follow-up Questions and Answers

1. Why do some people start their own business?

Well, many people start their own business because they want financial independence and more control over their work. Some people do not like working under someone else, so they prefer to become their own boss.

Another reason is that people want to turn their ideas into reality. For example, if someone has a unique product or service idea, they may start a business to introduce it to the market.

Nowadays, social media and online platforms have also made starting a business much easier. People can promote their products online without spending too much money. So, I think people start businesses for freedom, growth, income, and personal satisfaction.

2. Should governments provide financial support to start-ups?

Yes, I definitely think governments should provide financial support to start-ups, especially to young entrepreneurs and small business owners. Many people have good business ideas, but they cannot start because they do not have enough money.

Government support in the form of low-interest loans, subsidies, training programs, and tax benefits can help start-ups grow. This can also create more job opportunities for other people.

However, I also believe that the government should check business plans properly before giving financial support. This will make sure that funds are used in the right way. Overall, government support can be very helpful for new businesses and the economy.

3. Do most people prefer shopping at big stores or small stores?

Nowadays, many people prefer shopping at big stores because they get more variety, discounts, branded products, and better facilities under one roof. Big stores and shopping malls are especially popular among young people and families.

However, small stores are still very important, especially for daily-use items. They are usually located near homes, so people can buy things quickly without travelling far. Also, shopkeepers in small stores often know their customers personally, which creates a friendly shopping experience.

Personally, I prefer small stores for quick shopping, but for clothes, electronics, or bigger purchases, I usually prefer big stores because they offer more choices and better deals.

4. What makes a business successful?

In my opinion, good-quality products and customer trust are the two most important factors behind a successful business. If customers are satisfied, they come again and also recommend the business to others.

Apart from that, smart planning, hard work, consistency, and good management also play an important role. A business owner should understand customer needs and keep improving products or services according to market demand.

Marketing is also very important today. Even a good product may fail if people do not know about it. So, a successful business needs quality, trust, proper planning, strong service, and effective promotion.

5. What makes a business fail?

Honestly, poor planning is one of the main reasons businesses fail. Some people start businesses without understanding the market, competition, or customer needs. As a result, they face losses after some time.

Another reason is bad financial management. If a business owner spends too much money without proper calculation, it can create serious problems. Lack of patience is also a big issue because many people expect quick success.

Apart from that, poor customer service, low-quality products, strong competition, and lack of innovation can also make a business fail. I believe that to survive in business, a person must be patient, practical, and ready to learn from mistakes.

Useful Vocabulary for IELTS Speaking

• Successful businessman
• Entrepreneur
• Telecom industry
• Customer trust
• Financial independence
• Smart risks
• Long-term growth
• Business empire
• Market demand
• Strong competition
• Hard work and determination
• Visionary leader
• Affordable services
• Customer satisfaction
• Business strategy

Conclusion

This IELTS cue card answer is a good example because it includes a real person, a clear business background, reasons for success, and personal opinion. Talking about Sunil Bharti Mittal and Airtel gives the answer a natural and informative feel.

For a better IELTS Speaking score, try to speak naturally, use simple but effective vocabulary, and support your answer with clear reasons and examples.our answer with clear reasons and examples.

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